Written & Photographed by Kenn Sava
This is Part 3 of my series on the end of The Met Breuer also concludes my look at what I saw before the March 12th “temporary closing,” Part 1 looked at some of the history of the Breuer building, Part 2 looked at some of the most memorable moments and its legacy. Part 3 looks at where we are now, and wonders about the future…
Forlorn. The Met two months deep into its “temporary closing,” seen on May 21st.
When the clock struck 6pm on March 12th and I walked away from The Met Breuer on my last visit, much was unknown. I didn’t even know it would be the last time I would visit it. Five months later, a few questions have been answered, but the answer to most of them remain unknown. As I wrote in Part 1 and Part 2, March 12th turned out to be the very last day of The Met Breuer, which remained closed until The Met turned the Breuer building over to The Frick Collection in July, ending the Gerhard Richter: Painting After All show, which I saw on its last day, with it. Now, looking back on The Met Breuer (TMB), it’s becoming clearer that more than it has ended. In the ensuing five months, among Manhattan’s Big 5 museums, and the Brooklyn Museum, only The Met has announced plans to “hopefully” reopen on August 29th, (after being closed for five and a half months- unprecedented in my lifetime, and losing TMB along the way, as they “celebrate” their 150th Anniversary). As the fall season in the NYC Art world rapidly approaches, it looks right now to be a non-event.
A number of people I’ve spoken to in the Art business have lost their jobs or are scaling back their operations. I’m sure they are the tip of the iceberg among Art business professionals who have been laid off or furloughed. The rest gamely soldier on, hopefully safely. The Art Fair world (including The Photography Show, which I’ve extensively covered the past three years) ever-increasingly a staple of the Art business, has virtually disappeared overnight world-wide. While some events and shows have moved online, I think most people would agree, it’s not the same. Yes, Art & Photography can be sold online, and it is in large amounts, but it’s not the same as seeing it in person. I look at as much Art as anyone does online, and with rare exceptions, like Closer to Van Eyck, which I wrote about in January, wondering if it was the future of seeing Art, it’s just not the same experience. For me, looking at most Art online can only give one an idea of the piece.
So, whither to the Art world, and Art in NYC?
The shuttered Matthew Marks Gallery on West 22nd Street, received a small business Paycheck Protection Program loan from the Small Business Administration of between $350,000 and $1,000,000. Note- All loans quoted in this piece are sourced from the Small Business Administration, here. Seen in June, 2020.
Nothing has been heard from any of NYC’s “big 5” museums or the Brooklyn Museum about their plans since March, beyond The Met’s reopening announcement, which is dependent on City and State approval. Some galleries are open. Some galleries are “open by appointment only.” Some galleries here are not open. Some are gone, as in out of business. Email from the Art world has provided little to no additional insight. I began to look elsewhere for answers to some of the countless questions.
The American Alliance of Museums conducted a survey of its member museums and its findings are dated June, 2020. I found the report chilling but not surprising. The result that has gotten the most publicity so far is the answer to-
“Do you believe there is a significant risk of your museum closing permanently in the next 16 months, absent additional financial relief?”
16% of 648 responders answered “YES.” With Art museums making up 20% of responders, doing some extrapolations, I calculate that as being “YES” from 24 out of 152 US Art museums. Since there’s no way of knowing how (or if) the NYC museums responded, we still have no way of knowing how they stand. I, for one, would be very surprised if any of Manhattan’s “big 5” museums or the Brooklyn Museum were to permanently close in the next 16 months, but who knows.
As concerning as the survival question, very surprising to me is the response to the question- “Months of Operating Reserves Remaining?” 56% of all US museums have 6 months OR LESS of operating reserves on hand. 67% of all museums responding have LESS than 1 year on hand (as of June, 2020, presumably). Again, I doubt the “big 5″+ Bklyn are among them. But, I am starting to wonder what their “staying power” is.
Each of them has been spending money like it’s going out of style this century- but not on Art, leaving each of their collections lagging those elsewhere in Modern & Contemporary Art! Consider-
The Brooklyn Museum seen on August 7, 2014, during its terrific Ai Weiwei: According to What? show, 10 years after its new entrance opened.
In 2004, The Brooklyn Museum remodeled at a reported cost of $63,000,000., which included adding this new entrance and outdoor plaza, a new lobby, a boardwalk, and “Vegas-style fountains with jets of water that dance1.”
In 2006, MoMA moved their exhibitions, including the historic Matisse-Picasso show, to their storage facility in Queens, dubbed MoMA Qns, while they undertook an $858,000,000. renovation.
In 2006 the Morgan Library and Museum opened their 90,000 square foot expansion of their 225 Madison Avenue campus designed by Renzo Piano. Cost= $75,000,000[1 Here.].
In 2007-8, the Guggenheim Museum spent $29,000,000. renovating their immortal Frank Lloyd Wright building that I tried to help save in 1984 from their dubious expansion2. (Though we’ve been living with it since, yes, I still consider it dubious.)
The New Museum presents an attention grabbing silhouette that contrasts with the rough and tumble history of the Bowery at the expense of the gallery spaces inside. There are too many odd, small and strangely placed galleries that are easy to miss and must be very problematic for their excellent curators. Seen here in April, 2017.
December 1, 2007, the New Museum opened its new 50,000 square foot building on the Bowery. Cost= $50,000,000.3
The Whitney, seen shuttered on May 27th. What is it with NYC museums and Renzo Piano? And WHY? Five years after this building opened, it still says absolutely nothing to me. Inside, the lobby is useless and the galleries just “Ok” in my opinion. My bet is that over time, the 13,000 square feet of outdoor space will come to be seen as a mistake. The big question so far, beyond the Whitney’s board, is why have so many of its major shows felt truncated or petered out? Vida Americana is the first one that doesn’t
October, 2014, The Whitney Museum’s final show closed at the building Marcel Breuer designed for it at 945 Madison Avenue and that they occupied since September, 1966, almost 50 years. In 2015, they reopened on Gansevoort Street in a building also designed by Renzo Piano. Cost= $442,000,0004.
MoMA’s famous main entrance shuttered during the protests, seen on June 27th.
The second “new” MoMA of this century was open, officially, from October 21, 2019 through March 12th, 2020, at a cost this time of $450,000,000. (400 million for new construction, 50 for renovation of the last “new” MoMA)5. Total cost of 21st century MoMA renovations and expansion= $1.3 BILLION. Though I referred to “the gorillas in the room” in my look at the “newest” MoMA, beyond spending that $1.3B on Art, there is another gorilla they could have spend it on.
The sun is setting on the New Museum building, seen here in April, 2019, in more ways than one. Plans have been announced to expand into the building to its right, once that building is torn down, with a design that has nothing to do with its existing design, and once again, leaves me scratching my head. As we just saw with MoMA- getting it right the first time would have been much smarter. Ever notice how this never happens to The Met, the kings of museum renovations? Nonetheless, the New Museum have had a run of excellent shows, including unforgettable retrospectives of Raymond Pettibon and Nari Ward. For those of you keeping score at home, Renzo Piano has nothing to do with this expansion- as far as I know.
In June, 2019, the New Museum announced plans to expand the building they only opened in 2007. Cost- $63,000,000.6 Their total 21st century building & renovation costs= $113,000,000. Note- The New Museum has no permanent collection. Under the Paycheck Protection Program, The New Museum received $1,000,000. to $2,000,000. in loans.
Fotografiska – New York across Park Avenue, seen on August 15th.
December 14, 2019, the Fotografiska- New York, a new Photography museum opened on Park Avenue South. Cost not known to me. They renovated an entire landmarked six story building, so it wasn’t cheap. They were open for 3 months before the shutdown.
The Met. Not exactly how they drew up celebrating the 150th Anniversary of their founding. They’re probably hoping to get another chance on the 150th Anniversary of the 1000 Fifth Avenue building in another couple of years. Hopefully, they’ll have a better logo then, too. From a distance, this looks like “15C,” no? Seen May 21, 2020.
And, all this while The Met has done countless renovations including the entire Greek & Roman Wing and the entire American Wing. When the closure hit, they were also knee deep in their European Paintings Skylight renovations. In 2011, Thomas Campbell, then Director, announced a renovation to their Modern & Contemporary Wing using TMB as a satellite for shows in the 8 year interim, at a cost of $800,000,000, plus renovations and rent of the Breuer, only to see The Museum fall on financially hard times, in spite of record attendance due to a legal loophole changing the admissions policy. Mr. Campbell resigned, and the plan was scrapped. On September 22, 2018, The Met announced it had made a deal to ‘sublease” the Breuer building to The Frick Collection in July, 2020, so The Frick could renovate their own building. Daniel Weiss, President/CEO. said The Met would save $45 million under the deal7. Cost of renovations to The Frick Collection is reported to be $160 million. It’s unknown if that includes whatever they’re paying to The Met for their “sublease” on the Breuer building8. I don’t think it does since this figure was published before The Met and Frick agreement was made public.
The Met’s plaza under reconstruction to install fountains seen in May, 2014. Their $65,000,000 cost was paid for by David H. Koch, who’s name was controversially installed in gold letters on both fountains when they opened in September, 2014, to protests.
In November, 2018, Daniel Weiss and new Director Max Hollein announced a $70,000,000. plan to renovate the Africa, Oceania and the Americas Wing and a $600,000,000 dollar plan to renovate their Modern & Contemporary galleries (down from the $800,000,000 original plan,) “now that the museum is on track to balance it’s $320,000,000. annual budget by 2020,” according to the NY Times, November 18, 20189. There has been no word yet on whether their budget will still be in balance this year, or on the status of announced renovation plans.
Why all of this building, renovating and huge outlays of capital?
2019 Visitors per the Art Newpaper
Metropolitan Museum- 6,479,548
Museum of Modern Art- 1 ,922,121 (MoMA was closed for renovation for 4 months)
Guggenheim Museum- 1,283,209
Whitney Museum- 1.030,945
Other NYC Art museums- less than 1,000,000 each.
The museums were in a race to compete with each other for visitors. It seemed like each and every year new attendance records were set in NYC. The museums felt the need to go bigger and better to keep up and keep drawing record numbers (and to lure donations of money, naming rights, and Art- particularly since they have now been priced out of buying many of the masterpieces of Modern & Contemporary Art they missed when they were new). These seemed to feed on each other in an unprecedented cycle of museum building and renovations this century.
Then, on March 13, 2020, the music suddenly stopped. Only Daniel Weiss, it seems to me, was left with a chair. In September, 2018, a year and a half before the pandemic, he saved The Met $45,000,000. by getting The Frick to sublease the Breuer building. Wait. What? An NYC museum getting OUT of an expensive expansion project? We didn’t know it then, but that may have marked the beginning of the end of these projects. Between that and how deftly he has handled The Met’s precarious finances to this point, he has earned a job for life, in my opinion. Still, looking back on March 13th from the vantage of five months it seems obvious to me that that was the day the Art world, as we knew it10, ended.
The closed front doors of the Whitney Museum, May 27th. It looks like when these doors do reopen, the blockbuster Vida Americana will as well. The Whitney & The Guggenheim each received between $5,000,000 and $10,000,000. in small business loans under the Paycheck Protection Program. The Met and MoMA received nothing under this program.
Five months later, the best that can be hoped for in 2020 is these museums were open for a total of 6 1/2 months- from January 1st through March 12th and September 1st through December 31st (the best case scenario at the moment). If so, they will be EXTRAORDINARILY lucky to reach half of 2019’s numbers. Given a new reality of fewer open days, shorter hours and admissions limits, that would appear to be extremely unlikely. The bigger question is WHEN will the big numbers return to the museums? The biggest question is- What happens if they don’t soon? Or ever?
It’s possible we are heading into dark times. Given scarce public funding, philanthropy fills in the gaps for the museums. Despite the fact that sources of museum funding has come under closer scrutiny, in the near future there may be too many places in need of funding for those willing to fund. That closer scrutiny may give way to necessity. That before most of them reopen 16% of museums (of all kinds- not only Art museums) say there is a “significant risk” of permanent closure is a number that may or may not rise as things develop. NYC’s Art museums may be a bit more insulated than most, but they have made some huge decisions that may prove to be very shortsighted.
One building that won’t be open soon is the new Hauser & Wirth behemoth on West 22nd Street towering over and horribly out of place among its residential neighbors. Frankly, it’s already an eyesore. As numerous small galleries go out of business around it, Hauser received $1,000,000.-$2,000,000. in Paycheck Protection Program loans in July. Yet, they have the money to build this?
Of course, ALL of this leaves out one very important group- living Artists. Most Artists (not named Jeff Koons, who received a PPP loan of $1,000,000. to $2,000,000.) are largely left on their own, and, whether they have gallery representation or not, are relying on the internet to sell their work. When you consider the workforce as a whole, they are a bit “lucky” to even have that outlet. Many others have no ability to work or earn without physically going to a workplace.
Still, I’m sure there are many Artists around the world who are beginning to wonder “If this gallery isn’t showing my work to people in person, what am I paying them for?,” adding even more fuel to the “We NEED a new model!” movement I’ve heard from countless Artists & Photographers these past five years, from which there is no going back. The vast majority of Artists in the world don’t have gallery representation and have been making their own way in the Art world for their entire careers. In my opinion, and in my experience, this movement is only going to continue and grow.
Since no one yet knows how long this is likely to last, it’s also unknown if those loans are sufficient to tie over those who received them. (Full disclosure- Amount given/loaned/granted or donated to NighthawkNYC= $0.) For the rest of the Art world, as it is for the rest of us, it’s “God Bless the child who’s got his own,” as Billie Holiday sang in 1941. Right now, I can’t help but wonder- Will the day come when any or all of the museums who’ve spent tens, hundreds of millions, or billions of dollars on renovations or new buildings come to rue the day they did? As they presumably prepare to enter the “brave new world” we all face, wherever we are, IF they are among the 34% of museums who told the AAM they have 4 months of Operating Revenue Remaining as of June? They will.
It seems to me in their race to outdo each other, they may be in danger of shortsightedly overlooking the REAL race. The most important race. The race to survive.
*-Soundtrack for this Post is “It’s the End of the World as We Know It” by R.E.M. from Document, 1987 seen here in their official video, brilliantly Directed by James Herbert-
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Written & photographed by Kenn Sava for nighthawknyc.com unless otherwise credited.
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